Perfect solution for your innovation and research needs

Your Ideas from concept to market

Coworkk consulting services provide dedicated high-quality market research and IP analysis expertise to start-ups and small businesses (MSME) in India. Our team of experienced professionals specializes in market landscape, pricing analysis, along with expertise in IP landscape, Freedom to operate (FTO), Invalidity, and novelty studies.
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Our Portfolio​

We specialize in three core industries — Biotechnology, Food & FMCG, and Personal Care — while also offering strategic support across Biomedical, Chemistry, and allied scientific domains.

Biotechnology
Food & FMCG
Personal Care
Others

Business Shaped Solutions

We specialize in market intelligence, product and player analysis, leveraging our full expertise to craft tailored solutions that meet each client’s unique needs.​

Market Sizing

Know the market before you step in, understand TAM,SAM, SOM​

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Who should do a market sizing analysis?

If you are a new business looking for the most effective market or if you are an existing business looking for some more funding. A market sizing is a good way to show the investors the scope of your product and how that market can be captured.

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Claim & Label Analysis ​

Know what claims are trending in market and attracting consumers​

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Why conduct a claim & label analysis study?

Conducting a product claim and label analysis is essential for start-ups to ensure their products are not only compliant with regulations but also resonate with their target market.
A thorough review of claims and labels can enhance market positioning by highlighting unique selling points that appeal to consumers, ultimately giving the product a competitive edge in a crowded market.

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Pricing Analysis

Know which price bracket attracts which class of consumers, Understand your niche audience​

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Who should conduct a pricing analysis?

Businesses must understand the different consumer niches in which their competitors are playing so that they can sell their products with the least competition and have higher volume sales with a price that a consumer is willing to pay. This study segregates the consumers into super-premium, premium, mainstream, and value to let you know where your competitors sell and identifies gaps in their pricing to give you a competitive edge.

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Market Intelligence

Know everything listed above combined with our expert recommendations on how to excel in your business

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Who should conduct a market intelligence study?

This study is for the veterans in the game who have achieved great heights but want to explore further in the same space of different space for diversifying their business. In this study we will provide you with all the above studies along with our expert recommendations as well as shadow strategy construction to gain an edge.

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Supplier and Buyers Search

Know the suppliers and interested buyers in the market for you product to have a seamless supply and demand strategy

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Who should do distributor and buyer research?

Distributor and buyer research is ideal for businesses looking to expand their reach, enter new markets, or find the right partners to scale operations. You can share the product, ingredient, or service you want to explore, and we’ll identify and provide verified distributors or potential buyers through our in-depth analysis—helping you connect with the right stakeholders and accelerate your growth.

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Player Analysis

Understand what you are up against and how to tackle the competition​

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Who should do a player analysis?

A player analysis should be done by businesses which are already in the game and looking for a breakthrough to up their sales and gain advantage. You can provide us the players that you want to keep a watch at and we will provide you updated data on them so that you can stay one step ahead of them.

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E-commerce competitiveness

Understand which products stands out in your product category and how to leverage your USP to upsell you product on Amazon, Flipkart and other e-commerce websites

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Who should do e-commerce competitiveness analysis?

E-commerce competitiveness analysis is perfect for businesses aiming to launch or scale their products on platforms like Amazon, Flipkart, and more. You provide us with the product you want to sell, and we’ll evaluate how it stacks up against existing listings in the same category—analyzing pricing, visibility, reviews, and market saturation—so you can position your product strategically and maximize your chances of success online.

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Innovation Centric Solutions

We specialize in subject matter knowledge, secondary search and patent research, leveraging our full expertise to craft tailored solutions that meet each client’s unique needs.

Novelty Studies

Protects your materialised ideas from fraud and copy cat

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What is novelty?

Imagine you’ve come up with a brand new idea or invention. For it to be considered novel, it means nobody else has ever thought of or created something exactly like it before. It’s fresh, unique, and original. When you apply for a patent (which is like a legal document protecting your invention), it needs to be novel, meaning it can’t be something that already exists in the world.

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Freedom to Operate (FTO)

Provides you freedom to sell your product globally

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What do you mean by Freedom to operate?

A freedom to operate study is like doing homework before starting a business. It involves checking if your idea might infringe on someone else’s patents. It’s about making sure you won’t get into legal trouble for making and selling your product because someone else already owns similar rights.

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IP Landscape

Shows you the current innovation standards in your field and what different you can do to stay ahead

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What is an IP landscape study?

An IP landscape study is like making a map of all the patents related to a certain technology or field. It’s about seeing what’s out there before you start working on something new. Imagine you’re exploring a forest. You wouldn’t want to go in blind, right? You’d want to know where the trees and obstacles are. Similarly, an IP landscape study helps you understand what patents exist in a certain area so you can plan your own invention better. It’s like looking at a map before you start your journey, so you can avoid getting lost or running into trouble along the way.

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Competitive Intelligence

Identified your direct competitors in terms of innovation and discloses their patent knowledge to give you an edge

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Why conduct a competitive intelligence study?

A competitive landscape study is like peeking at what your rivals are up to in the world of patents. Just as athletes check out their opponents before a big game, companies do the same with patents. It’s all about understanding what others are inventing and patenting in your industry. This helps you see where you stand and how you can make your own inventions stand out in the crowd. It’s like scouting the competition to stay ahead of the game.

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Would you like to start a project with us?​

Ready to elevate your innovation? Contact us today for expert market intelligence and patent research tailored for startups and universities.

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